China Star ESG Actions
After the pandemic, when we are returning to the international industry family, we see that the biggest change in the industry is that everyone concerns and talk about ESG. ESG has become one of the main topics in the international industry meetings and events we attended.
As a MICE enterprise, what can we do?
Firstly, we compare the 17 goals of the United Nations to choose which ones that China Star can combine in its projects right away.
The Sustainable Development Goals are a call for action by all countries – poor, rich and middle-income – to promote prosperity while protecting the planet. They recognize that ending poverty must go hand-in-hand with strategies that build economic growth and address a range of social needs including education, health, social protection, and job opportunities, while tackling climate change and environmental protection.
The 17 Goals of UN are:
All these 17 tasks of the United Nations can be integrated into China Star’s events. We will strive to incorporate appropriate content of the 17 tasks according to the nature of the MICE events.
As a company, China Star will actively fulfill its corporate social responsibility.
Based on China's national conditions, we have set the goal of supporting rural revitalization through MICE events. We conduct in-depth research in rural areas and, in the spirit of innovation, develop new destinations for MICE events. We are committed to the inheritance of intangible culture, promoting the world intangible cultural heritage "the Grand Song of the Dong”, creating opportunities for the “Dong Song” inheritors to perform at MICE events, solving their worries, allowing them to stay in rural areas and continue the inheritance of the "Dong Song".
The ESG plan of China Star complies with some of the contents of the 17 United Nations tasks 1, 2, 4, 8, and 10. At the same time, we always pay attention to the integration with other target content when fulfilling the plan.